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5 years in internet product. Led multiple toB/toC products from 0 to 1, with deep work in user research, data analysis, and agile delivery. Strong cross-team collaborator with commercial insight and data-driven decisions.
- Owned WeChat Merchant Assistant mini-program roadmap; MAU surpassed 5M, retention +32%
- Led checkout-flow redesign; conversion +18%, complaint rate −40%
- Aligned design, eng, and ops to hit 3 quarterly OKRs at 100%
- Built a PMO delivery system; project cycle time −20%
- Contributed to Douyin e-commerce livestream tools; merchant adoption +25%, GMV +¥300M+
- Built a user-feedback loop that shipped 15 feature improvements; NPS +12
- Led A/B testing framework setup supporting 30+ experiments per month
PMP · Tencent 2022 "Best Innovative Product" · ByteDance "Product Star of the Year"
- Optimized core trading path; API P99 −45%, supported 618 peak QPS of 1.2M
- Led service split and microservices migration—monolith into 12 services, 99.99% availability
- Drove team coding standards; unit-test coverage from 30% to 85%
- Designed distributed cache; Redis cluster hit rate 99.2%, DB load −60%
- Contributed to HarmonyOS core framework; key module performance +30%
- Designed and shipped a distributed job scheduler for 1000+ concurrent tasks, scheduling latency <10ms
- Built CI/CD pipelines; deploy cadence from weekly to daily
Distributed rate-limiter (GitHub 1.2k ⭐) · Alibaba Cloud ACA · 2023 Alibaba Tech Breakthrough Award
- Led annual audits for A-share listed companies; 20+ clients totaling ¥80B+ in assets
- Led 3 full IPO audit engagements—all cleared CSRC review with zero-defect delivery
- Led an 8-person team through 5 parallel year-end projects; reports issued on time
- Rolled out digital audit tooling (AO system); workpaper efficiency +25%
- Supported annual audits for manufacturing listed companies; independently completed inventory counts and confirmations
- Supported internal-control testing and reported 2 material control deficiencies
4 years in UI/UX. Led end-to-end design for multiple apps and web products; strong in user research, usability testing, and design systems. Work has served 20M+ users; Red Dot Award finalist.
- Led full redesign of a game community app; daily time spent +28%, D1 retention +15%
- Built company design system (200+ components, 40+ icon sets); cross-platform eng efficiency +40%
- Led a 3-person design team; shipped Design Review and Handoff standards
- Ran 5 rounds of user testing that drove fixes for 23 critical UX issues
- Owned Meituan Grocery App iOS/Android UI and interaction iterations
- Joined 2021 brand visual upgrade; delivered illustration guidelines and a Lottie motion library
- Co-delivered 618 / Double 11 campaign pages with 80M+ PV
- Oversaw three key GBA projects totaling ¥1.8B+ investment; all delivered on time at high quality
- Built digital project controls (BIM + DingTalk); schedule variance −60%, saved ¥23M in cost
- Managed a 120-person cross-discipline team with zero safety incidents for 3 consecutive years
- Won Group "Excellence in Project Management"; project earned Guangdong Luban Quality Award
- Led Zhuhai Vanke Town A3 (160,000 m² GFA); delivered 45 days early, 98% customer satisfaction
- Optimized supply chain with centralized procurement; material cost −8.5%, saved ¥6.8M
- Built quality controls; on-site measured pass rate from 78% to 96%
136-0005-6789
Xihu, Hangzhou
— Present
—2022.04
—2019.07
137-0006-7890
Jinjiang, Chengdu
6 years in FMCG marketing. Strong in IMC and digital channels; led major China promotions for global brands with peak ROI of 1:10.
Mandarin (native)
English (IELTS 7.5)
Cantonese (fluent)
Sichuan University
Marketing · Bachelor's
2014 — 2018
- Led OLAY Tmall flagship content marketing; 2023 Double 11 sales +67% YoY
- Planned KOL matrix partnerships; 200M+ yearly brand impressions, engagement +45%
- Managed ¥5M+ annual marketing budget; blended ROI from 1:5 to 1:8.5
- Drove Douyin livestream commerce; self-broadcast GMV +120% QoQ
- Owned Clear shampoo offline growth in South China; regional share +3.2 pts
- Coordinated 4 agencies on annual big promotions; beat 2020 target by 15%
P&G 2022 Marketing Innovation Award · Google Digital Marketing · Tencent Ads · Ocean Engine Marketer
10 years in FMCG & luxury brand marketing; led integrated campaigns for multiple international brands in China. Skilled in brand strategy, creative execution, and digital ops. Managed annual budgets over ¥300M; teams won major domestic and international awards.
- Owned Lancôme’s full-year 360° communications; Double 11 flagship GMV topped ¥800M, +42% YoY
- Led 2023 brand refresh; TVC surpassed 200M views; brand favorability +18%
- Built KOL/KOC matrix management; 200+ creators signed yearly; content engagement top 3 in category
- Managed Clinique & La Mer multi-brand integration; ¥80M annual marketing budget with rising ROI
- Led a 12-person team to execute brand rejuvenation; Gen Z awareness +35%
- Led overseas listing compliance (SEC/HKEX); supported the group’s secondary listing in Hong Kong end to end
- Managed a 20-person legal team; handled 500+ major commercial contracts yearly with zero major litigation risk
- Led antitrust compliance initiative; completed group-wide self-assessment with 100% remediation rate
- Launched an AI contract review platform; review efficiency +60%
- Focus: M&A, capital markets, IP; advised deals totaling over ¥20B
- Worked on 8 A-share IPOs and 5 cross-border M&A deals; Chambers-recommended lawyer
7 years as brand visual and creative director for 50+ domestic and global brands. Builds visual systems from strategy; work shortlisted for Red Dot and iF Design Awards.
- Led integrated creative pitches for Nike, OnePlus, and other global clients; annual project value over ¥40M
- Built visual systems; delivered 12 design guidelines across digital, print, and spatial use cases
- Led a 15-person creative team; client NPS stayed above 82
- Contributed to Xiaomi and vivo brand refreshes; delivered VI manuals and 500+ asset files
- Won 2020 One Show Asia Pacific Pencil (Brand)
- Oversaw outpatient and inpatient operations; 4M+ patient visits yearly; satisfaction 95.2%
- Led DRG payment reform; average inpatient cost −12%; eliminated insurance fund overruns
- Drove smart hospital build; launched AI triage; average wait time −28 minutes
- Managed 300+ admin/ops staff; passed JCI reaccreditation with zero corrective items
- Owned performance and bed ops for internal medicine units; bed utilization 82% → 96%
- Built department cost accounting; saved ¥3.2M in annual operating costs
9 years teaching high school math; class advisor for 6 years. Four straight cohorts hit 100% undergraduate admission rate. Strong in project-based learning and math modeling; led provincial research and won first prize in city teaching contests.
- Taught Grade 12 math (science honors); 2024 Tsinghua/PKU admit rate 18%, 3× provincial average
- Led provincial research project on math modeling & interdisciplinary teaching; adopted by provincial education dept.
- Ran a 100+ member math club; 3 students won national contest provincial first prizes
- Taught Grade 10–11 math; class average ranked #1 in grade for two years
15 years in investment banking focused on cross-border M&A and IPOs in TMT & consumer. Led 60+ deals totaling over HK$50B; deep experience across China, US, and Hong Kong capital markets.
- Led China concept stock privatizations and H-share listings; raised over HK$30B
- Sole buy-side FA on 3 cross-border M&A deals totaling over US$5B
- Led an 8-person deal team; M&A ranked top 5 in market for 3 consecutive years
- Worked on landmark deals including Alibaba’s 2014 IPO and DiDi’s strategic financing
- Covered TMT clients and new business; maintained 30+ A+ client relationships
- Built HR systems for an 80,000-person group across recruiting, compensation, L&D, and labor relations
- Led large-scale hiring during 2022—2024 expansion; onboarded 40,000+ employees in three years
- Rolled out digital HR (SAP SF); process efficiency +45%, productivity ratio +28%
- Built leadership development; succession plan coverage 30% → 85%
- Oversaw HR for a 20,000-person manufacturing group; attrition −22 percentage points
- Built blue-collar talent pools enabling 72-hour surge staffing at peak capacity
Three successful startups; raised over ¥1B; twice led companies to A-share listings. Focused on consumer retail and supply-chain digitization with full 0→1 product incubation and scale-up ops; strong in strategy and capital markets.
- Built a SaaS + supply-chain platform from scratch; 100,000+ SME retailers; annual GMV over ¥5B
- Raised ¥650M across A/B/C rounds; C round led by Hillhouse; valuation ¥4B
- Grew team from 10 to 600; EBITDA positive in three years; 18% margin
- Led IPO (Shenzhen ChiNext); peak market cap ¥8B; raised ¥500M
18 years in architecture and urban design; led 30+ large complexes, cultural buildings, and urban renewal projects totaling over 2M m². Won 5 international architecture awards; embeds sustainability into every space.
- Led Shanghai IFC Phase II (supertall, 370m); CTBUH Best Tall Building Asia award
- Built sustainable design standards; 100% of projects earned 3-star green building certification
- Led a 40-person design team; delivered 5 major projects yearly to world-class standards
- Contributed to Shanghai Tower interior planning; Interior Design Best Commercial Space of the Year
- Led multiple HQ and hotel complex designs; sustained A-grade client satisfaction
14 years in strategy consulting for 80+ SOEs, top private firms, and government bodies. Focused on digital transformation, org change, and strategy; delivered projects worth over ¥5B in annual efficiency gains.
- Led digital transformation strategy for State Grid and China Merchants Bank; ¥2B+ annual efficiency gains
- Led a 30+ consultant team; project satisfaction rated Superior for 4 consecutive years
- Advised multiple SOE mixed-ownership top-level designs; SASAC Excellent Consulting Outcome First Prize
- Delivered 25 strategy projects across consumer, industrial, and financial sectors; total fees over ¥40M
LLM alignment (RLHF/DPO), multimodal perception, efficient inference & model compression. 18 papers at ICLR / NeurIPS / CVPR; 2 ESI Highly Cited; first-author H-index 14.
- “Efficient RLHF via Reward-Aware Token Pruning” – ICLR 2024 Oral (1.2% acceptance)
- 《MoE-LLaMA: Mixture-of-Experts for Efficient LLM Inference》– NeurIPS 2023
- PI, NSFC Young Scientists Fund (¥300K)
- Led Feishu Docs editor performance work; FCP 3.2s → 0.8s; churn −22%
- Designed and rolled out a custom qiankun micro-frontend framework for 40+ sub-apps
- Built frontend infra: CI/CD, E2E tests, perf monitoring; team efficiency +35%
- 2 tech blogs with 100K+ monthly reads; open-source component library GitHub Star 2.1k
- Helped rebuild Meituan Waimai H5 checkout core path; first paint −40%; conversion +12%
- Shipped frontend monitoring SDK; 99.9% error reporting; MTTR −60%
138-3301-2345
Xihu, Hangzhou
Zhejiang University
MBA, Business Administration
2013 — 2016
Tencent Growth Academy
Google Analytics
Digital marketing certificate
- Grew platform GMV from ¥15B to ¥60B; users surpassed 120M
- Designed sneaker & collectibles ecosystem incentives; sellers 3×; SKUs +200%
- Led brand flagship strategy; 500+ brands onboarded; brands contributed 45% of GMV
- Built platform NPS tracking; net promoter score rose to 72 (category high)
- Led community cold start; Circles hit 8M DAU within 6 months of launch
- Built C2C seller growth system; core seller monthly GMV +55%
135-0301-8888
Nanshan, Shenzhen
Huazhong University of Science and Technology
Computer Science
Bachelor’s 2014—2018
AWS Solutions Architect
Tencent Cloud TVP
CET-6 590
- Led Moonlight Blade server architecture overhaul; peak CCU 2M; P99 latency <12ms
- Designed lockstep combat engine; network jitter tolerance +60%; cheat intercept rate 99.8%
- Built full-chain canary release; version incident rate −80%
- Contributed to Genshin Impact global server architecture; 500K CCU single shard worldwide
- Optimized DB sharding; R/W performance 4×; storage cost −35%
Game sync framework Lockstep-Go (GitHub 1.8k⭐) · Tencent 2023 Tech Breakthrough Award
139-0101-8888
Haidian, Beijing
Beihang University
B.S. Information Security
2013 — 2017
CISSP · OSCP
12 CVE IDs
National security contest award
- Led 15 red-team engagements for SOEs; 100% breach success; helped blue team fix 200+ high-risk vulns
- Found 8 high-severity CVEs; 12 CNVD acknowledgments; max CVSS 9.8
- Built company AI-assisted vuln detection platform; automated discovery +45%
- Focused on Android/iOS kernel vulns; spoke twice at Black Hat
- Helped build TSRC vuln response platform; processed 5,000+ external reports yearly
138-8801-2345
Chaoyang, Beijing
Beijing Normal University
M.A. Education Administration
2008 — 2011
China Education Industry
Principal of the Year
2022
- Oversaw 200+ learning centers nationwide; managed 3,000+ teachers; 500K enrolled students
- Led post “Double Reduction” pivot; quality-education revenue 0 → ¥800M/year
- Built AI adaptive learning system; 92% satisfaction on score improvement
- Managed schools in 15 North China cities; regional revenue ¥1.2B, +35% YoY
- Drove master-teacher program; +20 provincial master teachers; renewal rate to 78%
136-6601-8888
Huangpu, Shanghai
Fudan University
M.A. Environmental Economics
2011 — 2014
CFA Level III
GRI Certified Consultant
CDP Climate Consultant
- Led ESG reporting system; 2023 report earned MSCI AA (first globally in EV batteries)
- Designed carbon-neutral roadmap; Scope 3 supply-chain emissions −40%+; green power cost −¥200M/year
- Drove first A-share EV battery green bond (¥5B); rate savings 20bp
- Delivered 30 ESG disclosure & rating uplift projects for SOEs and MNCs; avg client ESG rating +1.5 notches
135-5501-8888
Haidian, Beijing
Chinese Academy of Sciences
Computer Applications
Ph.D. 2013—2018
NeurIPS × 3
SIGIR × 2
12 domestic patents
- Led ERNIE 4.0 retrieval-augmented (RAG) module; accuracy on knowledge-intensive tasks up 22%, hallucination down 38%
- Designed Efficient Fine-tuning framework (LoRA+); cut training costs 75%, supporting 200+ internal and external vertical-domain models
- Led a 20-person algorithm team; shipped 15+ optimization experiments monthly; recommendation CTR gains exceeded ¥600M/year
- Led Taobao homepage recommendation multi-objective learning framework; annual GMV uplift exceeded ¥2B
- Proposed Cross-Modal Alignment pretraining approach; image search Recall@10 up 15%
136-5501-8888
Nanshan, Shenzhen
Nanjing University
Applied Psychology, Bachelor's
2009 — 2013
SHRM-CP
PCC Coaching Certification
Enneagram Instructor
- Served an 8,000-person Consumer BG organization; supported full-cycle HR across phone, tablet, and smart home lines
- Led org change: agile team transformation; project delivery efficiency up 40%, employee satisfaction +18 pts
- Drove leadership assessment covering 300 P15+ managers; succession coverage raised to 90%
- Helped build European subsidiary HR systems in 6 months during business ramp-up; hired 200 local employees
- Supported Honor of Kings R&D team scale-up to 1,200; filled key roles in 12 months with 97% start rate
- Built performance calibration; mid-high rating share optimized from 40% to 25%; employee appeal rate down 65%
138-0001-8888
Lujiazui, Shanghai
London Business School
Finance (MSc)
2010 — 2012
CFA Charterholder
CPA Certified Public Accountant
FRM Global Certification
- Led primary-market investing in consumer and SaaS; managed 18 active deals totaling ¥6B
- Successfully exited 5 deals (IPO × 3, M&A × 2); blended IRR 38%, DPI 2.1x
- Drove ESG investing strategy; responsible investing reached 65% in 2023, 2× the industry average
- Worked on 8 large China PE M&A deals totaling over $15B
- Built post-investment management system; portfolio company EBITDA up 35% on average
137-7701-8888
Yuexiu District, Guangzhou
Sun Yat-sen University
Marketing, Bachelor's
2007 — 2011
National Sales Champion
3 Years Running
President's Excellence Award
- Managed 8-city, 120-person sales team; 2023 regional contract value ¥3.5B, up 48% YoY
- Opened government and SOE property key accounts; signed 28 landmark projects; AOV up to ¥18M
- Built sales funnel controls; opportunity conversion from 18% to 34%; sales cycle shortened 30%
- Named Group "Sales Champion Region" 3 years running; received President's Excellence Award
- Led Greater Bay Area key account sales; hit 130%+ of target for 5 years straight
- Built a 50-partner channel network contributing 40% of sales
139-8801-2345
Yinzhou District, Ningbo
University of International Business and Economics
International Trade, Bachelor's
2008 — 2012
English (CET-6 650)
Spanish (Intermediate)
CIPS · Incoterms
- Oversaw Europe and North America trade supply chains; annual exports over ¥8B across 30+ countries
- Led EU Carbon Border Adjustment Mechanism (CBAM) compliance plan; avoided over ¥50M in extra duties
- Built a global network of 15 strategic partners and 3PL logistics; cut transport costs 18%
- Led team to complete 12 IEC 62619 / UN38.3 certifications, enabling fast new-market entry
- Managed SE Asia key component procurement; ¥2B annual spend; supplier on-time delivery 99.2%
- Onboarded 5 new SE Asia suppliers; inventory costs down 12%; lead time shortened by 2 weeks
CCPIT Outstanding Trade Professional of the Year · CATL 2022 Global Supply Chain Star Award